The Open House Caesar Ceramics USA, Tiles, slabs and technical solutions

“Creare con il cuore, costruire con la mente”: è questa l’idea alla base di “Making Room: Housing for a changing America- The Open House”, l’esposizione in svolgimento da novembre 2017 a settembre 2018 presso il National Building Museum di Washington D.C., realizzata in collaborazione con Citizens Housing and Planning Council. 

“Creating with the heart, building with the mind”: this is the idea behind “Making Room: Housing for a changing America- The Open House”, the exhibition scheduled from November 2017 to September 2018 at the National Building Museum in Washington D.C., organized with the Citizens Housing and Planning Council. This event, arousing great interest, has the purpose of stimulating architects and interior designers that are often in conflict with a housing market that is not in line with the evolution of different family lifestyles that need more modern and versatile homes, also in small spaces. The challenge within the National Building Museum exhibition consists in exploring new housing options by means of the centerpiece of the exhibition, The Open House, a "flexible" 1000 square foot (approximately 90 m2) apartment designed by the Italian architect Pierluigi Colombo of Clei. In The Open House, three different scenarios alternate. Each scenario meets the requirements of the most common household situations: roommates, extended family and empty nesters. Thanks to a particularly efficient layout, with movable walls and multifunctional furniture, The Open House shows how it is possible to live in a small space and fulfil the needs of today's families. An interesting challenge that has also involved suppliers and Ceramics of Italy that has played a leading role with its eclectic and contemporary products that have all the exclusive features of Italian ceramics and the capacity to meet with the requirements of overseas users. Ceramiche Caesar has enthusiastically accepted the challenge by supplying the floor tiles of the common areas, in particular the One porcelain stoneware collection. Warm, natural and elegant, One represents the perfect synthesis of tradition and modernity. The delicate and welcoming tones of terracotta combine with the contemporary appeal of concrete to offer great appeal and a perfect setting for any kind of furniture. The 60x60 cm size in the Ground colour characterises the floors of the common areas of the apartment, namely the hall, the kitchen, the laundry and the bathroom. Thanks to its vintage appeal, it expresses the passing of time in a story about ourselves and its history.

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